Chinese millionaire is selling canned fresh air!
BEIJING, China (PNN) - January 29, 2013 - Rapid industrialization has covered northern China in a dense pea soup of toxic chemicals.
In the past, the old fashioned communist solution might have been either to ignore the problem or, if people insist on dying, organize the entire country in a “popular war on bourgeois toxins”.
But in a post-Mao order, how does China’s elite deal with pollution? Yuppie consumerism.
Chen Guangbiao, an entrepreneur worth $730 million, has started selling cans of fresh air for people to crack open and inhale.
They go for 5 yuan each and they come with atmospheric flavors including “pristine Tibet, post-industrial Taiwan, and revolutionary Yan'an.”
According to the BBC, Beijing has reported air quality readings that show pollutants present at 20 times the recommended limits; visibility has been reduced and residents have been advised to stay indoors.
Chen said the air is put into pull-tag cans he invented, with a chip in each can. The air is not compressed - he said his staff need only swing their hands three times to push the air into the can. When there is enough air, the chip will make the cap close automatically.
According to Chen, “Open the can and three deep breaths will allow you to have a good mood and a clear mind.”
